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Client work · Fitness

Crafting designs and managing social media for the gymnasium.

Industry
Fitness
Year
2023
Disciplines
Branding, Performance Marketing
Scope
Fitness, Design
Alpha Aesthetics Gym project cover

The brief

My role

Developed digital presentation direction around brand image and booking experience.

Overview

This project focused on combining an energetic fitness identity with a more intuitive booking-oriented digital experience.

The challenge

Fitness brands need visual energy, trust, and smooth booking journeys without clutter.

The approach

I supported the project with brand-facing design direction and booking experience thinking.

Alpha Aesthetics Gym detail 1
Alpha Aesthetics Gym detail 2

Services

Fitness BrandingBooking UXDesign

Deliverables

  • Booking interface direction
  • Brand visuals
  • Promotional presentation

The outcome

Helped the gym communicate its identity more clearly while supporting user action paths.

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